Both the mobile app also the web push notifications can target a huge number of customers. For example, almost 90% of mobile users’ time is going by using different apps, Furthermore, since web thrust notifications are presently upheld by Chrome, Safari, and Firefox browsers. Besides, operating web/ app push notifications can suggest the business to range a big audience, thereby growing brand awareness, and also this is undoubtedly the most important improvement of push notifications. Even though numbers vary depending on the kind of industry, the click-over rates can go from top to bottom within web push as well as a mobile app. As such, this appears as the push notifications are well-thought-out to be a high changing marketing device that can expressively give rise to sales for online businesses. Depending on the activity of the website, these statistics can explain into an undeviating line of announcement with tens of thousands of consumers within weeks or months. As the subscriber list is growing with time, web push notification develops one of the primary methods to reach out to consumers in a clear way. Push notifications support to give a chance of direct communication with consumers and prospects. While other way takes some time to be sent, push notifications can influence customers instantly, for instance, one has special advertising on the e-commerce store that finishes today so by delivering a short reminder about it to customers, one can knowingly raise conversions, thereby clarifying how real-time message with customers can benefit. So, it’s time to go up with the trend and begin with push notifications to the target marketplace.